A new beginning: MMICC 2016

At the beginning of October we went on this year’s annual committee retreat. In a secluded location north of Montreal we had the chance to truly bond and get to know each other. With our first meetings being held by the campfire and card games galore, we left feeling like a real family.

The tone was set for an exciting year with brain storming sessions and planning already underway day 2 of retreat. Each pair took the time to have individual meetings and meetings with the directors to discuss their personal goals and hopes for MMICC 2016.

When we drove back to Montreal the next morning we could all say for certain: MMICC 2016 will be the best one yet!

With the guidance of our amazing directors Coline Fievet, Victoire Monnier, and Mykolas Raizys, the entire committee is all geared up for another exciting year with MMICC. We can’t wait to celebrate with all of our beloved MMICCers around the world in a week of teamwork, friendship and high level competition. The committee and ambassadors will be awaiting you the warmest of welcomes, a must to help you survive the cold winter here in the north.

We hope you are all as excited as we are! We are updating our website as we speak with more information on the 2016 executive committee, ambassador recruitment, case workshops and much more!

We look forward to seeing all of your lovely faces at #MMICC2016.

Make sure to follow us on facebook (, and twitter and instagram (@_mmicc) for all of our latest updates!


By | November 1st, 2015|Blog|0 Comments

15 Resolutions for a Very Special 15th Year

It’s that time of year where resolutions are galore and ambitions high. While most of us struggle to maintain these resolutions, MMICC wants to present to you our guidelines and goals as to what we accomplish and and what you should expect. Every year MMICC goes above and beyond the editions before by setting new goals to elevate our performance and standards.shutterstock226324081*304xx3905-2603-0-401

MMICC 2015’s 15 Resolutions

  1. Make MMICC a household name. We are the competition that has uniquely defined its place in our faculty and community.
  2. Increase the marketing and branding of the event through integrated and unique social media, advertising, and promotion.
  3. MMICC will become the world’s most sustainable and eco-friendly case competition
  4. Show the progression of MMICC that has taken it from MMICC 2001 to 2015, and all the wonders that have come with it!
  5. Encompass 15 years of bright competition into one memorable week.
  6. Represent MMICC as the reliable bank of information for all things case-related.
  7. Continue to grow the talented network that surrounds the competition from all over the world.
  8. Hit the slopes for the annual snowtubing adventure – it’s time we make good use of the snow.
  9. Experience Montreal like never before through our very own Big Adventure.
  10. Represent the legacy that is MMICC through alumni, past projects, and year to year development.
  11. Belt out loud and break some wine glasses with KARAOKE. Who needs Idol!
  12. Increase our international connections and maintain long-lasting friendships with people from all delegations.
  13. Enhance our embodiment of MMICC at Bronfman by wearing our awesome hoodies.
  14. Make MMICC 2015 the best year the competition has ever seen.
  15. Be 15 years young.
By | January 23rd, 2015|Blog|0 Comments

Who run the world? Or MMICC anyway

Last week we released our first official committee video ‘Meet the Execs’. (Click here if you haven’t seen it yet! The storyboard writing, filming and editing was an extremely fun process and we thoroughly enjoyed incorporating 1930s film elements into our edits. Through the Charlie-Chaplin-Style comical skits, we introduced our wonderful 2015 committee. The interview questions below will help you get to know each member a little bit better.

Q1: Where is home for you?

Coline Fievet: My parents move around a lot, but I feel at home whenever I am with them and my siblings.

Bridget Zhang: 

Q2: What is your favourite spot in montreal? (Restaurant, Parc, etc)

Kailee Miner: Parc Jean-Drapeau, because there are multiple amazing events (i.e. Osheaga, Piknic Electronik, Weekends-du-Monde) that take place throughout the year that enhance the cultural experiences Montreal has to offer.

Lily Dinoff: St. Laurent! I love all of the shops, street art, and nightlife. St. Laurent reflects the vibrancy of the city and is a great place to meet up with old friends or make new ones.

Q3: If you were to be a cartoon character, who would it be and why?

Mykolas Raizys: Jerry from Tom & Jerry. Because of its capabilities of overcoming obstacles and adapting to various scenarios to reach the goal – run away from Tom.

Claire Peng: Eugene from Hey Arnold. I injure myself frequently. I twist my ankles all the time just from walking straight. I also have the worst luck in the world — been pooped on by birds twice now!

Q4: In 10 years, I will be…

Ines Dumont: 30 years old. If everything goes according to plan, I’ll be settled by then. I’d be living somewhere in South East Asia, with a cute little family and a loving dog. I hope that my future job lets me travel around the world! – it’s what I enjoy the most.

Aly Gohar: Living back home in Egypt, and running my own business. I have a lot of restaurant and bar ideas that I would love to put into action when I get back home.

Q5: If you won a million dollars at the lottery, how would you spend it?

Evrard Muco: Start my own small social business incubator.

Aarushi Kumar: I would buy back my childhood home, let my parents comfortably retire, ensure stability for my descendants, and invest money in developing countries. And buy the New York Giants Football team if there’s anything left.

Q6: If you could invite anyone to MMICC, dead or alive, who would it be?

Victoire Monnier: Probably Coco Chanel. She is an inspiration as a strong business woman who revolutionized fashion.

Valerie Ha: Beyonce! Not only is she Queen Bey and incredibly talented, but she is also a marketing genius. She’s reinvented herself time and time again, and managed to create a cult following regardless of the image she presents. She could perform a killer set, then teach us a few things about branding.

Q7: What are you most excited about in MMICC 2015?

Sophia Ebelt : I am most excited about celebrating 15 years of MMICC, in recognizing everyone that has been part of MMICC and ultimately joining our past with our present.

Ceren Koca: We draw and welcome 12 countries from across the globe to MMICC. The blend of different cultures, backgrounds and personalities for one week of laughter, enjoyment and hard work is what I’m most excited to see.


Do you have answers to these questions that you think we would love? Or just something you would like to share? Comment below with your best answers! Who knows…we might give you a shoutout on our next blog or even our facebook page 🙂

By | November 22nd, 2014|Blog|0 Comments

A Weekend Getaway: The beginning of MMICC 2015

On October 3rd, 13 of us gathered outside the iconic Roddick Gates, excited to embark on an adventure, known as the legendary MMICC retreat. Sitting on bags of personal belongings and stacks of pillows, we were impatiently waiting for our rides to take us to “La Chute”, a small town 2 hours away from Montreal. After a car ride filled with laughter and sing-alongs, we, the 2015 executive committee reached our final destination: a quaint wooden house, situated by a beautiful lake.

The weekend encompassed fun games and activities, time to relax, and more serious discussions about MMICC expectations – all the while creating much-awaited committee bonding. The very first committee meeting was held and it did not take a long time to realize the natural dynamism and synergetic talent of the team. This talent was showcased when the co-chairs organized a little challenge for us: each pair was given a “real MMICC life” scenario and we were required to think on our feet. Putting on our MMICC thinking caps, we had to discuss with our partners and find a solution to the problem in under 30 seconds. This was our first taste of what was in store for us.

This year, we will be celebrating MMICC’s 15th year anniversary. Our objective is to not only uphold but to also expand upon the legacy and persona that has been created throughout these 15 years. With a plan in the works to significantly expand MMICC’s awareness within our community, expose students to the various facets of case culture, and implement a sustainability clause, we hope to reinforce and secure MMICC’s position in the future.

With the guidance of our brilliant co-chairs Ceren and Sophia, all 10 of us committee members could not be more excited to bring our MMICC’ers together again this winter for a week filled with teamwork, friendship and professionalism. Together, all 14 of us are committed to hard work, determination and most importantly, unconditional support for each other. After all, MMICC is family.

Enjoy browsing through this innovatively-designed website and keep checking back for information about our case workshops, ambassador recruitment and everything else we have in store for you. We look forward to seeing you at the world’s friendliest case competition when #MMICCturns15.


By | November 6th, 2014|Blog|0 Comments

2014 Winners

2014 winners

Congratulations to all participants of MMICC 2014. It’s been an incredible week for all those involved.

The MMICC 2014 winners are:

1st Place: Team International (comprised of Thammasat University, McGill University, University of Pennsylvania Wharton School and the University of Belgrade)

2nd Place: Thammasat University

3rd Place: University of Pennsylvania Wharton School

By | March 24th, 2014|Blog|Comments Off on 2014 Winners

Day 3 – Trop Canadien Pour Moi

Day 3 was jam-packed and full of excitement. The entire contingent had an early morning boarding the buses at 8:00 AM to Mont Avila for a fun-filled day of snow tubing. Many of the participants had never experienced the thrill of sliding down a snowy hill and it was definitely an experience to cherish as evident by the faces of these participants. Needless to say, the morning was filled with tons of fun, which will without doubt, be a highlight of MMICC 2014. Shout-out to VP Internal Ceren who rafted down the snowy hill without fear, thereby earning the love of all the ambassadors.


By | March 20th, 2014|Blog|Comments Off on Day 3 – Trop Canadien Pour Moi

Presentation Day Schedule

To see presentation day livestream, please go to

Presentation Day Schedule 

9:00am Alberta, Copenhagen

9:40am University College Dublin, McGill University

10:20am ITAM, University of Belgrade

11:00am International, Thammasat

11:40am Wharton School of Business, University of Auckland

Lunch Break


By | March 20th, 2014|Blog|Comments Off on Presentation Day Schedule

Day 2 – The Big Adventure

Day 2

The teams have now gotten to know each other and become part of the MMICC family. 

Early in the morning they attended a rules briefing presented by Professor Donovan, and the winners of the hype video contest were announced. Belgrade placed first, Alberta second, and Auckland third. All the other teams that didn’t make the podium still had thrilling videos!


By | March 20th, 2014|Blog|Comments Off on Day 2 – The Big Adventure

Day 0 – Let the Good Times Roll!


The first day of MMICC is already upon us and the whole team is super excited to have you in Montreal!! There’s no better way of getting to know each other than over bacon and eggs at Desautels students’ favorite brunch place, Universel. Ambassadors got to sit together with their teams and meet other participants while enjoying their delicious food. After regaining our strength, some of us faced the cold and walked down to the Saint Patrick’s Parade on Sainte Catherine Street. In the evening, we all headed to l’Académie for our first family dinner! Most of the teams had arrived by then and we had so much fun introducing ourselves to our fabulous contestants over spaghetti and mussels. Once everyone got ready to party, we made our way to Apartment 200 for a great game night! All we can say is that Day 0 was a great start-off to what will be one of the best weeks of our lives!

Written by: Coline (Ambassador for Team México) & Himani (Ambassador for Team Alberta)

By | March 18th, 2014|Blog|Comments Off on Day 0 – Let the Good Times Roll!